DOMINICA
Social Media Content & Influencer CampaignPROJECT OVERVIEW
Social media management for Dominica, the “Nature Island of the Caribbean,” targeting the French metropolitan market (2017–2019).
- Social Media and Content Strategy.
- Photoshoot: Featuring outdoor activities, local cuisine, and the development of the island’s hotel infrastructure (photos by © Donald van der Putten).
- Influencer campaign: Identifying suitable content creators, drafting briefs, overseeing content production, and analyzing performance.
- Advertising campaigns on Facebook and Instagram.
Dominica seeks to enhance its reputation in the French market as a nature-focused destination and an off-the-beaten-path adventure spot. We developed content tailored to effectively present the island to a dedicated target audience.
Contact us
Biarritz / Paris
+33 (0)6 88 32 12 98